Innovative use of labels adds play value to “Transformers” cup

This technology is seen on 7-Eleven’s Slurpee promotional campaign and tied to the release of the movie “Transformers: Revenge of the Fallen.” The 12-ounce plastic cup features movie background art and removable Transformers stickers, which can adhere to the cup to recreate multiple film scenes.
IGH Solutions collaborated with 7-Eleven, its agencies, and Technimark - the cup molder - in creating and producing the “peel-n-place” sticker cups. The product, part of IGH Solutions’ Xtreme Graphics line of decorated drinkware, is available for other promotions in multiple sizes ranging from the 12-ounce tumblers to a 52-ounce traveler mug.
For more information about Xtreme Graphics, visit http://www.xtremegraphics.com or call 866.420.2526.
About IGH Solutions
IGH Solutions is a world leader in developing and delivering unique and innovative solutions centered around specialty and dimensional printing and related services. IGH Solutions serves as an umbrella over strategically located specialty print studios, sales offices and manufacturing facilities. The company has more than 30 years of printing experience and is the world’s leading provider of high-quality lenticular large-format and custom-printed plastics. For more information on IGH Solutions, visit http://www.ighsolutions.com
Other press releases from IGH Solutions
- Western Graphics & Data Achieves Certification for Card Personalization from World’s Largest Financial Institutions - March 11th, 2010
- Visa and CBS Outdoor Turn to Virtual Images to Help Bring the ‘Action’ of the Winter Olympic Games to NYC’s Grand Central Station Using 3-D - February 23rd, 2010
- Epic Film Merits Epic Marketing - Virtual Images Produces Ultra 3-D Movie Posters for 20th Century Fox’s ‘Avatar’ - January 29th, 2010
- Ultra-3D Movie Posters Garner Attention for Release of Warner Brothers Entertainment’s ‘Final Destination 4′ - August 27th, 2009
- It’s Alive! Collectible Full-Motion Drinkware Holds Liquid Artillery Slurpee(R) Beverage for G.I. Joe Fans - July 29th, 2009
- Virtual Images Produces 3-D Movie Posters for Release of Columbia Pictures’ and Sony Pictures Animation’s ‘Cloudy with a Chance of Meatballs’ - July 17th, 2009
- IGH Solutions Introduces Expanded Line of Dynamic Images(R) Products - June 24th, 2009
- Travel Tags Attains ISO9001:2008 Certification - June 23rd, 2009
- IGH Solutions Introduces KROM(TM) Drinkware - June 16th, 2009
- IGH Solutions Introduces PVC Free Lenticular Cards - May 14th, 2009
Contact Information
Rosa HermozaTitle: Marketing Manager
IGH Solutions
5842 Carmen Avenue
Inver Grove Heights, MN 55076
Phone: 651.552.3220
Email: rahermoza@ighsolutions.com
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